NYFW SIDEWALK CAMPAIGN
NYFW SIDEWALK CAMPAIGN
Be seen by thousands during Fashion Week. We are offering digital billboard space on Varick Street right outside the doors of Spring Studios where thousands of influencers, media, designers brands and more will be gathered during fashion with a total of FIVE spread within Soho, Nolita, West Village and Lower East Side where shows and events will be held.
AD TIME:
8am - 8pm 10 plays per hour
(Custom hours can be arranged by emailing babes@babefluence.com, first please purchase the campaign length and we can customize the time if you want something different)
AVAILABLE LOCATIONS:
Sidewalk locations:
Outside Spring Studios at 50 Varick
Plus 4 other additional locations spread throughout Soho, Nolita, West Village and Lower East Side where shows and events will be held
ALLOWABLE CONTENT:
SIDEWALKS:
STATIC PHOTO WITH TEXT (see visuals displayed)
ORIENTATION: Portrait
DIMENSIONS: 9:16
GUIDELINES: URL’s, logos & QR code’s accepted
For this campaign you will be required to send a high resolution content in the dimensions listed above. View more samples on our Instagram @babefluence in the “billboard” highlight or the feed @thbmarketinghouse.official for previous Times Square campaigns.
PLEASE EMAIL BABES@BABEFLUENCE.COM with your media once you’ve made your order and we will customize your time and locations accordingly.
VENMO SPECIAL PRICING @babefluence:
TAKE $50 OFF ANY OPTION - please indicate how many days you will be booking. Don’t forget to add your email address so we can discuss locations and content details with you.
OUTDOOR ADVERTISING
OUTDOOR ADVERTISING HAS HISTORICALLY ONLY BEEN AVAILABLE TO MAJOR BRANDS AND CORPORATIONS, SIMPLY BECAUSE OF THE ASTRONOMICAL STARTUP AND MAINTENANCE COSTS NEEDED TO RUN AN OUTDOOR CAMPAIGN. WITH OUR NEW TECHNOLOGY, WE ARE ABLE TO ACCESS SIGNS AT ATTAINABLE COSTS, IN MOST MAJOR CITIES WORLD WIDE. OUTDOOR ADVERTISING IS A HUGE DEAL IN TERMS OF BRAND RECOGNITION, STATUS AND, OF COURSE, IMPRESSIONS. HOW MANY INFLUENCERS AND SMALL BRANDS DO YOU SEE IN TIME SQUARE? WE SEE YOU THERE.
CUSTOM CAMPAIGNS
OUR PRE-PACKAGED SELECTION IS ONLY A SMALL DISPLAY OF THE TYPE OF CUSTOM CAMPAIGN WE CAN CREATE FOR YOU. WE CAN DO ANYTHING FROM LARGE SCALE CAMPAIGNS THAT TAKE OVER TIME SQUARE OR SOMETHING AS SMALL AS AN HOUR LONG CAMPAIGN AT YOUR LOCAL MALL. EVERYTHING IS DIGITAL AND EASY TO EXECUTE.
WHEN WILL MY CAMPAIGN LAUNCH
ONCE YOUR CONTENT IS REVIEWED AND APPROVED, IT CAN TAKE UP TO A WEEK OR TWO TO LAUNCH. IF YOUR CONTENT COMES BACK UNAPPROVED, IT CAN TAKE EXTRA TIME.
PROOF OF ACTION
IF YOUR SIGN IS LAUNCHED IN NEW YORK CITY AND YOU DO NOT LIVE HERE, WE WILL TAKE PHOTOS OF YOUR CAMPAIGN AND SEND YOU PROOF OF LAUNCH. WE DO NOT HAVE OFFICES IN OTHER CITIES AT THE MOMENT BUT YOU WILL BE ABLE TO VISIT YOUR SIGNS DURING THE LAUNCH.
CAMPAIGN STATS
YOU WILL BE PROVIDED A REPORT REGARDING YOUR CAMPAIGN REACH
CONTENT CREATION
IT IS INDUSTRY STANDARD THAT YOU CREATE YOUR OWN AD CAMPAIGN. EACH CAMPAIGN WILL LIST THE SPECIFICS OF WHAT IS NEEDED FOR THE SPECIFIC SIGN. IF YOU DO NOT WANT TO CREATE YOUR OWN AD, WE CAN CREATE AN AD FOR YOU. PHOTO CAMPAIGNS $400 AND VIDEO CAMPAIGNS $750. THEY WILL BE BILLED SEPARATELY.
